Off The Beaten Track (Published February 2005)

The Bremach and the Santana
are ones to watch in the off-road marketOur usual client story describes something complex and off the normal beaten track of trade finance. This client itself excels off the beaten track, so we are on very familiar territory.

Fourtec Ltd is the new UK distributor for Santana and Bremach vehicles. If you had not heard of these before, then I expect you will do so soon. Bremachs, built in Italy, are very capable platform vehicles, with a wide range of off-road applications.

Santanas are built in Spain in a factory with decades of experience building Land Rovers under licence. Whilst Land Rover moves away from the utility and off-road markets towards lifestyle buyers, Santana fills the gap with its PS10. The PS10 has just won the prestigious "Commercial Motor" category annual award, beating competitors from Isuzu, Mazda/Ford and Jeep.

My son, Matt, was deputy editor of "Land Rover World", following which he spent 30 months driving his Land Rover all over Europe, the Middle East, and Africa writing about his experiences. What a way to earn your living! The joy for my wife and me was to travel with him when he was in Tanzania and Namibia.

As a freelance journalist Matt had the opportunity to test the PS10 against the Defender. His independent six-page assessment was published in the January edition of "Total Off Road". In summary he concludes, "The PS10’s greatest strengths lie in its simplicity and its off-road capability".

So where do we come in?

". . . one of the advantages of being clients of ours is that we are used to solving any difficult questions as they arise."

It is strange but true that branded suppliers often do not offer credit to their own distributors. They appoint distributors for the qualities of their people but overlook whether they have sufficient financial resources to issue letters of credit or pay before supply. The manufacturer asks for the impossible, unless a trade financier like us can offer the distributor a purchase facility.

Fourtec's vehicles are presold to retailers, end-users, or leasing companies and we offer import financing in a variety of forms. On arrival in the UK, some vehicles are fitted with lifts or other accessories in the UK before sale. As is normal with our clients, new questions continually arise when the facility is in use, but one of the advantages of being clients of ours is that we are used to solving any difficult questions as they arise.

We look forward to a bumpy off-road ride for all customers of these vehicles, but a smooth passage for Fourtec. Look out for Santana and Bremach.


Written by David Ross Director

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